YellowPike Media successfully supported EA’s exclusive Hollywood event in preparation for the launch of NBA Live 19. Our team contacted and negotiated contracts with EA’s exclusive network of Game Changer influencers to attend the NBA live event. This included the transportation to and from the event, including airfare, Uber rides and a VIP shuttle, to providing room accommodations for those not local to the Los Angeles area. On the ground, YPM provided event staff to ensure each influencer was taken care of along with assisting in overall operations of the over 400 person event.
