BLDR / Monster Jam

Influencer Campaign

To promote the release of Jazzware's new line of BLDR toys, Monster Jam, YPM worked with family friendly influencers Braxton and Ryder Show, Turbo Toy Time, Kids2Kids, and CalebKids Show to put the toys to the test. Each creator was sent the toys to be showcased and created videos of the unboxing, building and playing.

Kids2Kids was also sent to a live Monster Jam World Finals to visit the official BLDR booth and further promote the release of the new toy line.

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Turbo Toy Time

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Braxton & Ryder Show

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Caleb Kids

Work